Times Square has always been the world’s ultimate stage—but now, it’s hosting two brand-new headline acts. Inside the legendary Brill Building, once home to music icons like Carole King, Burt Bacharach, and Paul Simon, two immersive attractions have launched side by side: The Escape Game and Great Big Game Show. Together, they transform this storied landmark into a next-generation destination for live, interactive entertainment at the crossroads of the world.
Now officially open, these experiences mark The Escape Game’s second Manhattan location and the New York City debut of Great Big Game Show, ushering in a new era of creativity, connection, and play in one of the city’s most iconic buildings.
The Escape Game Times Square: Cinematic Adventures Come to Life
Spanning 4,700 square feet, The Escape Game Times Square delivers six fully immersive, multi-room adventures designed to feel like stepping into a movie:
- The Heist
- Prison Break
- The Depths
- Cosmic Crisis (NYC debut)
- Legend of the Yeti (NYC debut)
- Ruins: Forbidden Treasure (NYC debut)
Often described as “the Disney of escape rooms,” each 60-minute experience features cinematic sets, intricate puzzles, and story-driven gameplay where every clue matters. Players are dropped into richly detailed worlds that demand teamwork, creativity, and quick thinking.
With the ability to host up to 48 players at once, the venue is ideal for group outings, corporate team-building, birthday celebrations, and anyone looking to do something unforgettable in Times Square.
Great Big Game Show: You’re the Contestant Now
After winning fans across the country, Great Big Game Show has finally arrived in New York—and it’s turning guests into stars.
This high-energy, TV-style game show experience places players directly on set, complete with:
- Stage lighting
- Music and sound effects
- Buzzers
- A live host
- Full production design
Teams of up to 14 players per studio compete in a fast-paced, one-hour showdown featuring 17+ rotating mini-games that blend trivia, strategy, physical challenges, and pure chaos. Spread across five game show studios, no two experiences are ever the same, ensuring nonstop laughs, surprises, and bragging rights.
Family-friendly and endlessly entertaining, it’s designed to bring out everyone’s competitive—and comedic—side.
A Festive Twist: Holiday Edition Through New Year’s Eve
Through New Year’s Eve, Great Big Game Show is rolling out a Holiday Edition packed with exclusive seasonal mini-games. Expect festive fun like:
- Tossing rings onto your teammate’s reindeer antlers
- Smashing digital snowflakes
- Racing to pack the fullest candy stocking
- Spinning the giant Frostbite Wheel for high-stakes laughs
These holiday-only challenges make it a perfect pick for family outings, office parties, or a spirited night out with friends during the festive season.
A Legendary Building, Reimagined
Together, The Escape Game and Great Big Game Show create a powerhouse entertainment hub inside the Brill Building—a place long synonymous with creativity, performance, and cultural milestones. Now reimagined for a new generation, the building continues its legacy as a center for storytelling and shared experiences, this time through immersive, hands-on play.
In a city that never stops reinventing itself, Times Square just added two unforgettable reasons to step inside, team up, and play your part.
